Consumer insight alone rarely solves problems, it simply provides context.  But here at SoundOut we take insight to a new level – for brands, music and retail.

We overlay advanced science and statistical interrogation to consumer insights.  Insights that we create on demand from our 3m strong consumer panel giving actionable answers to your key decisions:

  • Which sonic logo aligns most strongly with my core brand values?

  • Which track will deliver the greatest commercial success?

  • Given this assortment, how should I weight my buy?

  • Does this packaging best reflect my core brand values and how well will it sell?

We apply patented normalisation and weightings to consumer responses with unmatched quality control to ensure our answers leverage the best consumer data available.

We source everything from our proprietary and fully vetted 3m strong consumer panel – growing at 100,000 a month.

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